2 comments - What do you think?
April 14, 2010 at 11:03 am
Disneyland Paris Tags:
contributed, during, EuroDisney's, factors, first, operation, performance, poor, year
The main factor was an attitude of anti-Americanism in France….not by the average citizen…..but by the French government, the French press.
I think it had something to do with taking an American marketing approach to a European market, if memory serves.
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